Diabetes is a lifelong disease that thankfully can be managed and treated with the right system in place. Of course, when it comes to kids, getting them to take regular insulin shots could prove to be a challenge (how many times have we adults skipped a dose of medicine, never mind insulin shots, simply because we conveniently forgot?), which is why Bayer Diabetes Care has announced its DIDGET blood glucose monitoring system that will work directly with the Nintendo DS and DS Lite handheld consoles. This is the only blood glucose meter that hooks up to a console, and aims to help kids manage a lifelong disease by rewarding them for building consistent testing habits and meeting personalized blood glucose target ranges.

Bayer’s DIDGET meter links play with purpose for children with diabetes by tapping into kids’ existing passion for handheld gaming. The DIDGET meter positively reinforces consistent blood glucose testing habits by awarding points that kids can use to unlock new game levels and customize their gaming experience. Bayer’s DIDGET meter is intended for use by kids ages 4-14 and grows with the child’s ability to manage their diabetes, offering two testing levels, Basic and Advanced. It comes with Knock ‘Em Downs: World’s Fair that includes a full length adventure game and mini game arcade. The DIDGET meter will connect to Bayer’s DIDGET World, a password-protected Web community that is coming soon, where kids can spend points that they earn from consistent monitoring practices and create their own page.

Interesting, eh? This unique DIDGET meter will retail for $74.99 and can be purchased via leading online pharmacies – take note that it is not sold in game stores. Of course, you can also use the DIDGET meter as a standalone device, but where’s the fun in that then?

Press Release

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